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Weekend Viewing – Florsheim at New York Fashion Week

September 18th, 2010

Shoes and accessories label Florsheim celebrated the opening of a new Pop-Up Shop this week in New York, executed by Odin co-owners Paul Birardi and Eddy Chai. The opening of shop also marked the introduction of the new Florsheim Limited collection, a new category that bridges the Florsheim by Duckie Brown footwear collection and Florsheim’s core collections.

The new looks (and new shop) take the historic elements of the brand and present them in a more modern and fashion-forward interpretation. To mark the occasion, Florsheim created two light-hearted videos, demonstrating the unique range and mood of the new collections. Check out the animated videos for Florsheim Limited and Florsheim by Duckie Brown (featuring Duckie Brown designers Steven Cox and Daniel Silver) below. As for the pop-up shop, it’s open now at 109 Mercer Street in SoHo and features select styles from the footwear line, as well as hand-selected accessories including hats, scarves and socks.

SartoriaLUST Pop-Up Shop

September 22nd, 2009

To celebrate the launch of his new book, fashion blogger and street-style photographer Scott Schuman (a.k.a. The Sartorialist) is setting up shop in New York and London, with a new pop-up appropriately titled “SartoriaLUST.” The retail space — at Barneys New York and Liberty of London — has been specially curated by Schuman to showcase all the “sartorial” things that he appreciates, uses and lusts after.

Clothing brands represented include cozy tees and heavy shirts from Schuman-approved favorites like Ralph Lauren, Jil Sander and Marc Jacobs, along with special menswear pieces from newer labels like Duckie Brown. The only leather goods line showcased at the deftly-compiled shop is WANT: Les Essentiels de la Vie — a line of covet-worthy leather bags, luxurious totes and classic accessories based out of Montreal. For the pop-up shop, WANT created a limited-edition, custom-made SartoriaLUST line, with the color, shape and size of each piece in the collection hand-chosen by Schuman himself. The pieces range from a sleek leather portfolio case to a classic black leather camera bag, perfect for Schuman and aspiring photographers and bloggers alike. All the pieces are stamped with the gold SartoriaLUST logo to ensure their collectors-worthy status. Want to check out the full line? Stop by the pop-up shop at Barneys or visit www.wantessentiels.com. The event runs until September 29th.

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